PickleTationals

THE FILM

The concept, in motion.

Eight scenes. Sixty seconds. Watch before you read the deck.

PRIVATE — FOUNDER & INVESTOR CONCEPT

FASTEST-GROWING SPORT IN THE UNITED STATES — SFIA

INVITATIONALS · CAMPS · CELEBRITY SHOWCASES · COMMUNITY IMPACT

FLAGSHIP 001 · HOLIDAY SEASON

MAGGETTE
HOLIDAY
PICKLETATIONAL

IN DEVELOPMENT — PENDING ATHLETE PARTNERSHIP

FLAGSHIP 002 · BIG GAME SEASON

FOLES
BIG GAME
PICKLETATIONAL

IN DEVELOPMENT — PENDING ATHLETE PARTNERSHIP

FLAGSHIP CAMPS SHOWCASES REPEAT

ST. PETERSBURG

NEWPORT BEACH

ST. PETERSBURG × NEWPORT BEACH — ONE ENGINE

LAUNCHDELIVERSPIN OFFEXPAND

PICKLETATIONALS

BUILD THE FIRST FLAGSHIPS

Request the Investor Brief — keith@ajffinancialgroup.com

LIVE NARRATION — AVATAR FILM IN PRODUCTION

Seek concept reel

Concept reel — typographic. Swaps for the produced film when it's ready.

THE SYSTEM

The event is the spark.
The system never goes dark.

Event

App

Camps

Athlete Hub

Data

Next City

01EventIgnites the market.
02AppKeeps it connected year-round.
03CampsDeepens it with youth.
04Athlete HubGrows the legacy.
05DataPicks the next city.
06Next CityRepeat with the next athlete.

THE APP

Working name: the PickleTationals App. Naming workshop later.

The season never ends.

One app that keeps every player, fan, and family connected year-round — and runs the tournament machine underneath.

9:41

PICKLETATIONALS

Today's Schedule

Court 3 · Round 2 · 1:30 PM

LIVE Live Bracket

Court 7 — 15 min

ROADMAP — P1 EVENT MVP

Discover — events, athletes, camps.
Register — divisions, brackets, waivers, payments.
Compete — schedules, live brackets, court assignments, alerts.
Connect — local ladders, open play, profiles, challenges.
Follow — athlete content, highlights.
Train — camps and clinics booking.
Perks — merch, partner offers, VIP upgrades, loyalty.

The moat: one operator console — logistics, staffing, vendor management, check-in, court scheduling, real-time comms.

"We don't guess the next city. We measure it."
Data Driver

Live

This website.

Roadmap

Event MVP for Flagship 001 — registration, schedules, notifications.

Roadmap

Community — ladders, profiles, content.

Roadmap

Marketplace, loyalty, AI concierge.

THE ATHLETE NETWORK

Every legacy, its own stage.

Maggette Hub

Prototype Built · Private

Foles Hub

In Design

+ Your Athlete

the chassis is ready

Every athlete gets a dedicated brand hub — story, cause, event, camps, partners. One chassis. Every legacy, its own stage.

Approval-gated. Nothing publishes without written athlete sign-off.

THE NUMBERS

The sport already did the hard part.

24.3M

Americans played in 2025

SFIA 2026 Single Sport Report

5×

Growth since 2020

SFIA — 4.2M → 24.3M

+171.8%

3-year growth

SFIA

7.5M

Core players (8+/yr)

SFIA — up from 1.4M in 2020

42.9%

Of players are women

SFIA — up from 38.6% in 2020

Fastest-growing sport
5 straight years

SFIA

13–24

Ages lead participation

SFIA — highest rate of any age segment

2024 · $2.2B

15.3% CAGRMARKET.US

2034 · $9.1B

Equipment · apparel · courts · tournaments · training.

+52%

MLP attendance, regular season

PPA / MLP · 2025

2×

MLP sponsor revenue

PPA / MLP · 2025

499K

CBS MLP Finals, avg. viewers

PPA / MLP · 2025

$13M–$16M

Franchise transactions

PPA / MLP · 2025

Closing on tennis-scale participation — and a decade of compounding left.

Tennis: 27.3M — SFIA

Leagues own pro competition.

Exhibitions own a night of television.

Celebrity bashes tour an ensemble.

Nobody builds the property one athlete keeps — the named, annual, philanthropy-centered invitational with camps, a brand hub, and a data engine behind it.

That's the lane. We're taking it.

THE DECK

Twelve slides. The whole story.

The investor deck, in the page. Step through it, or take it full screen.

PRIVATE — INVESTOR DECK

THE MAJOR EVENTS COMPANY
for the fastest-growing sport in America

Keith Fonseca × Michael Galindo — St. Petersburg, FL × Newport Beach, CA

02 — THE MISSION

“Elevate professional athletes’ impact and brand awareness by capturing and leveraging the popularity and nationwide expansion of pickleball.”

01Invitationals 02Camps & Showcases 03Community Impact

Premium, VIP-grade experiences. Every level. Every age. Clutch.

03 — THE MARKET

The sport already did the hard part.

24.3M

Americans played in 2025

— SFIA

5×

Growth in 5 years

— SFIA

+171.8%

Growth over 3 years

— SFIA

42.9%

Of players are women

— SFIA

13–24

Ages lead participation

— SFIA

$2.2B→$9.1B

By 2034 · 15.3% CAGR

— Market.us

04 — THE PROOF

The economics already work.

+52%MLP regular-season attendance — playoffs +57% — PPA/MLP · 2025
2×MLP sponsor revenue, more than doubled — PPA/MLP · 2025
499KAvg. viewers, CBS's MLP Finals broadcast — PPA/MLP · 2025
$13M–$16MFranchise transaction values — PPA/MLP · 2025

The ecosystem monetizes. The legacy lane is open.

FLAGSHIP 001 · HOLIDAY SEASON

the first annual

MAGGETTE
HOLIDAY
PICKLETATIONAL

Holiday-season invitational. Youth programming central.
Philanthropy pillar: Corey Cares.
A basketball legacy, crossing over — camps spin-off follows.

IN DEVELOPMENT — PENDING ATHLETE PARTNERSHIP

FLAGSHIP 002 · BIG GAME SEASON

the first annual

FOLES
BIG GAME
PICKLETATIONAL

Big-game-season invitational. Family-forward.
Book-signing experience — signing windows, VIP access, dedicated retail.
Philanthropy pillar: Foles Believe Foundation.

IN DEVELOPMENT — PENDING ATHLETE PARTNERSHIP

08 — THE APP

The season never ends.

Discover Register Compete Connect

ROADMAP — P1 EVENT MVP

09 — THE NETWORK

One chassis. Every legacy, its own stage.

MAGGETTE HUB

PROTOTYPE BUILT · PRIVATE

FOLES HUB

IN DESIGN

+ YOUR ATHLETE

THE CHASSIS IS READY

Every new athlete = a new event + a new hub + a new market. The network compounds.

10 — THE FOUNDERS

Built by operators, not spectators.

KEITH FONSECA

St. Petersburg, FL — builds the engine

Insurance agency, zero to $1M+/yr, 100+ agents. M.S. Recreation & Sports Management. Owner, Data Driver.

MICHAEL GALINDO

Newport Beach, CA — builds the market

Built and scaled businesses in tax, yacht charters, camps, and pickleball. Tournaments run nationwide, thousands of players.

11 — ROADMAP & THE ASK

Launch

flagships

Deliver

+ measure

Spin off

camps + hubs

Expand

athletes, teams, cities

FOUNDING PARTNER

A founding seat in the company. Events, app, network, data. For principals and family offices.

The founding table is small by design.

Teams in this sport already trade at $13M–$16M. — PPA/MLP · 2025

REGISTRATION · PRO-AM · HOSPITALITY · VILLAGE COMMERCE · SPONSORSHIP · CAMPS · MEDIA

Every lane scales the athlete's personal brand — the store sells their line, the pro-am sells time with them, the media engine grows their audience, the foundation share grows their cause.

Capital builds the system. Results earn the value.

Use the arrows, the dots, or the arrow keys. Full screen for the room.

THE MAJOR EVENTS COMPANY
for the fastest-growing sport in America

The concept, in motion.

Two names. Two seasons. Two coasts.

HOLIDAY
PICKLETATIONAL

BIG GAME
PICKLETATIONAL

What we build.

Invitationals

Camps & Showcases

Community Impact

The event is the spark.
The system never goes dark.

The season never ends.

Every legacy, its own stage.

Maggette Hub

Foles Hub

+ Your Athlete

The sport already did the hard part.

Built by operators, not spectators.

Twelve slides. The whole story.

THE MAJOR EVENTS COMPANY
for the fastest-growing sport in America

The sport already did the hard part.

The economics already work.

MAGGETTE
HOLIDAY
PICKLETATIONAL

FOLES
BIG GAME
PICKLETATIONAL

The event is the spark.
The system never goes dark.

The season never ends.

One chassis. Every legacy, its own stage.

Built by operators, not spectators.

Build the first flagships with us.

Build the first flagships with us.

THE MAJOR EVENTS COMPANYfor the fastest-growing sport in America

The concept, in motion.